EVENT RECAP: Coffee & Jam #237

First session back for 2018! 

Our first Coffee and Jam of 2018 went off with a bang, taking place before a full house yesterday at Greenhouse.  For our first half of the session, we heard two pitches from The University of Canterbury’s Summer Startup programme, who shared their exciting business ventures. The second half saw Nicola Devine, Creative director at Tanker Creative sharing her tips on navigating the Mail Chimp jungle. We were so happy to see so many new faces at our first session back for the year, in particular, the fifty Chinese students who are currently experiencing what Christchurch, the city of opportunity has to offer for their future study options.  

 

Speaker One: Ollie Hunt

IMG 1276

Ollie Hunt is a Masters candidate in Engineering Management and is a recipient of the Summer Startup scholarship of the University of Canterbury Centre for Entrepreneurship. Ollie pitched MedSalv. Medsalv helps hospitals become more sustainable by dealing with used products in new ways. He is currently working with local hospitals on this initiative and is looking at taking it national in the near future.

Contact:  oliver.hunt@medsalv.com. or +64272517245

 

Speaker Two: Kara Kennedy

Kara Kennedy

Kara Kennedy is a research scholar at the University of Canterbury and is also a part of the Summer Startup programme. Kara’s initiative, Empowerment Publishing prints children's books focused on the theme of women in the disciplines of Science, Technology, Engineering and Mathematics (STEM). Her books will help parents introduce STEM to young girls early on in their life and will help in tackling the problem of gender and cultural stereotypes. She aims to expand the horizons of girls through her books. Kara is currently working on her first storyline “Emma builds a bicycle featuring Emma the engineer”. Her next steps are to finalise her first storyline, start her Kickstarter campaign and contract an illustrator.

Contact details: kara.kennedy@pg.canterbury.ac.nz

 

Speaker Three: Nicola Devine

Nicola Devine

Nicola Devine is the founder and MailChimp wizard of Tanker Creative, a Christchurch based design and marketing company with clientele all around the world. She shared valuable tips with our audience about MailChimp campaigns, templates and user data analytics.

Here are her top 5 tips:

 

  1. Campaigns are a great way to continuously engage with your subscriber base using preset templates of Mailchimp helps in building an effective email marketing campaign.

  2. While customizing templates, make use of social media icons, buttons, and images with links to web pages.

  3. Make your content engaging and concise. This will have a significant impact on the campaigns open rate.

  4. Make use of your user data by analysing the campaign reports which MailChimp generates for you. This will help in understanding your customers and thus enable you to deliver content that will benefit them.

  5. Building a detailed email marketing schedule, this will help in continuously engaging subscriber base with a regular amount of emails.

 

Nicola will be leading the Launch Club workshop in Marketing on the 29th of March, so come by if you are keen on hearing more from her.

 

Shoutouts

 

  1. Angus Whitehead has recently graduated ARA Institute of Canterbury with a Bachelor of ICT student, majoring in software development. If you are looking for a software developer ring him at 0226092740 or mail him at anguswhitehead@me.com

  2. Sweet Teepee offers mobile glamping services. if you need to hire Teepees for an event contact Lenore at 022 364 7073.

  3. Singal ICT Grad School offers Postgraduate courses for individuals who are keen on a career shift to ICT. Get in touch with them if you are keen.

 

 See you all at next week event. Click here for the event details. 

Coffee & Jam is Christchurch's longest running weekly meet up for entrepreneurial-minded people. It’s a great place to see ordinary people doing extraordinary things, be inspired, network, and share in an innovative space. Coffee and Jam is your opportunity to meet new people in the Christchurch entrepreneurial ecosystem and indulge in a little bit of free coffee, jam and bread.

If you have an idea you'd like to pitch get in touch with Gina at gina@ministryofawesome.com